（一）创始合伙人股权结构设计

（1） Equity structure design of founding partners

创始合伙人之间作为一个整体，在创始阶段按照贡献和作用的大小进行动态调整是解决创始合伙人之间股权分配的一种合理安排。

As a whole, the dynamic adjustment among the founding partners according to the contribution and role in the initial stage is a reasonable arrangement to solve the equity distribution among the founding partners.

（二）股权激励

（2） Equity incentive

设计高管股权激励模式，主要有创客模式、持股模式、分红模式。目前许多股权激励技术或方案都是基于工业化思维，没有考虑员工对企业已经没有依附性，尤其是转型升级时需要有创造力的牛人，他们想独立创业，根本不屑于拿点股份；另一方面，工业化时代以利润为坐标实施持股激励的解决方案也是错误的。在互联网时代，公司价值是持股激励的重要坐标。

Design executive equity incentive mode, mainly maker mode, shareholding mode, dividend mode. At present, many equity incentive technologies or schemes are based on industrial thinking, without considering that employees have no attachment to the enterprise, especially in the process of transformation and upgrading, they need creative talents, who want to start their own businesses independently and disdain to take some shares at all; on the other hand, it is wrong to implement the equity incentive scheme with profit as the coordinate during industrialization. In the Internet era, the company value is an important coordinate of stock ownership incentive.

（三）股权融资

（3） Equity financing

设计股权融资额度、融资时间点、估值范围、融资对象，既有资金持续经营，也保持经营相对独立性。

Design the amount of equity financing, financing time point, valuation range, financing object, both the continuous operation of funds, but also maintain the relative independence of operation.

（四）股权众 筹

（4） Equity crowdfunding

股权众 筹既可以吸纳种子用户，也解决了公司初期的资金瓶颈，筹钱、筹人、筹资源。在现实很多股权众 筹要么让投资人感觉被骗赔钱，要么一味追求同股同权，100个股东每人1%股份，公司散伙。

Equity crowdfunding can not only attract seed users, but also solve the initial capital bottleneck of the company, such as raising money, raising people and raising resources. In reality, many equity crowdfunding either make investors feel cheated and lose money, or blindly pursue the same shares and rights, with 100 shareholders each holding 1% shares, and the company breaks up.

（五）股权投资

（5） Equity investment

股权投资不是债权投资，要么盆满钵满，要么血本无归。如何跨过投资中的坑，找到今天投资10万元持有1%股份，未来可能市值100亿元。

Equity investment is not debt investment. It is full of money or nothing. How to cross the pit of investment and find a way to invest 100000 yuan and hold 1% shares today, which may have a market value of 10 billion yuan in the future.

（六）股权并购

（6） Equity merger and acquisition

公司发展到一定阶段，就面临对外扩张的问题或者发展瓶颈的问题，因此，需要设计并购和被并购方案。

When the company develops to a certain stage, it will face the problem of external expansion or development bottleneck. Therefore, it is necessary to design M & A and M & A plans.

（七）新三板上市

（7） New third board listing

设计新三板挂牌计划、创业板、主板上市计划，公司不仅要有成长性，更重要的是必 须符合挂牌、上市的规范性要求。

To design new three board listing plan, gem listing plan and main board listing plan, the company should not only have growth, but also meet the normative requirements of listing and listing.