古人云：“得人心者得天下”。在企业中也是如此，那么如何留住员工和心，则是很多管理者思考的问题。如何通过股权设计，留人又留心，让企业成本降低？

The ancients said, "those who win the hearts of the people win the world.". The same is true in enterprises, so how to retain employees and their hearts is a problem that many managers think about. How to reduce the cost of enterprises through equity design, keeping people and attention?

工龄工资拉高固定工资，增加固定人力成本，虽然促 进一些人稳定，但稳定不等于有意义的忠诚；

Length of service raises fixed wages and increases fixed labor costs. Although it promotes the stability of some people, stability does not mean meaningful loyalty;

年薪工资月薪固定、年薪考核，巅倒了薪酬设计的科学规律，只是为了留人到年底而己。年后人心思动离职纷纷。

Annual salary fixed monthly salary, annual salary assessment, toppling the scientific law of salary design, just to keep people until the end of the year. Years later, people are thinking of leaving.

送房送车；这是对老人过去贡献或忠诚的一种奖赏，成本之高令人咋舌，想想应该有成本更低效果更好的方法。

Deliver the house and the car; This is a reward for the past contribution or loyalty of the elderly. The high cost is amazing. Think about the lower cost and better method.

干股分红；这是给经营者的一种奖赏，但始终缺乏高激励的带入感，容易衍生过度激励，而且由于分配不公造成团队内讧。

Share dividends; This is a kind of reward to the operators, but it always lacks the sense of bringing in high incentives, which easily leads to excessive incentives, and the unfair distribution leads to team infighting.

延期兑现；这是一种搭配式的设计，前提是有丰盛的激励机制。也可能因此降低激励力度。

Deferred cashing; This is a kind of collocation design, and the premise is that there is a rich incentive mechanism. It may also reduce incentives.

签定死约，或者在签约前付出了高昂的代价，或者在签约后只拴住了人而没留下人家的心。

Signing a death contract, or paying a high price before signing the contract, or only tying people after signing the contract without leaving people's heart.

赠送股份；凡是免费的，都是不会有好效果的。事实上激励成本并不低。

Giving shares; Whatever is free, it will not have a good effect. In fact, the incentive cost is not low.

期权期股；员工能不能得到股份、得到多少、以什么价位得到，由自己的价值及贡献的成果决定。

Option stock; Whether employees can get shares, how much they can get and at what price are determined by their own value and contribution.

股权激励；一边留人一边激励人，一边让员工创造一边让员工分享，拿更多的未来激励团队做好现在。

Equity incentive; Keep people while inspiring people, let employees create while let employees share, take more future to motivate the team to do well in the present.

合伙人；员工出钱出力还不占股权，让员工参与经营分享增量成果，不需要企业从过去利润中额外拿钱做激励。而且留下的不是一个人，而是一整个团队。

partner; Employees' contribution does not account for equity, so employees can participate in the operation and share incremental results, and the enterprise does not need to take extra money from past profits as incentive. And what's left is not one person, but a whole team.

1、凡是面向过去的，都是一种补偿而非高价值的激励。

1. What faces the past is a kind of compensation rather than a high-value incentive.

2、凡是面向未来、有目标导向的，都是高价值的。

2. All those who are future oriented and goal oriented are of high value.

3、没有做股权、合伙人激励的企业，其留人和激励人才的成本必定是高的！

3. Without equity and partner incentive, the cost of retaining and motivating talents must be high!