股权设计将是一个在发展中不断完善的过程。股权架构安排是公司组织的顶层设计。股权设计核心是解决谁投资、谁来做、谁收益以及谁担责的问题。

Equity design will be a process of continuous improvement in the development. Equity structure arrangement is the top-level design of the company. The core of equity design is to solve the problems of who invests, who does it, who gains and who takes responsibility.

股权设计需将创始人、合伙人、投资人、经理人及其他利益相关方绑定在一起，从而将股权价值作为企业发展的战略坐标，建立竞争优势获得指数级增长。为什么要设计股权架构？

Equity design needs to bind the founders, partners, investors, managers and other stakeholders together, so as to take the equity value as the strategic coordinate of enterprise development, establish competitive advantage and obtain exponential growth. Why design equity structure?

1、明晰合伙人的权，责，利

1. Clarify the rights, responsibilities and interests of partners

合伙创业讲究情怀没错，但也是要实现实际利益，怎么能够体现你的利益和价值，很重要一点就是股权、股比。后者是你在这个项目中的作用，以及利益的重要体现。

It's true that partnership should pay attention to feelings, but it is also necessary to realize actual interests. How to reflect your interests and values is very important for equity and share ratio. The latter is an important expression of your role in the project and your interests.

2、有助于创业公司的稳定

2. Contribute to the stability of start-up companies

也许我们在创业的时候都是同学、兄弟、闺蜜，大家觉得，什么股比不股比的，先不说，先做下去，把事情做成了再说。这种情况必定会出现问题，因为在刚开始关系好的时候，大家都不能好好谈，出现问题肯定更不能好好谈，结果是创业项目受到影响。

Maybe we are all classmates, brothers and girlfriends when we start a business. We all think that we should not talk about what is not, but do it first, and then we will finish the work. This situation is bound to cause problems, because at the beginning of a good relationship, we can't talk about it well, and certainly we can't have a good discussion when there are problems. As a result, entrepreneurial projects are affected.

3、影响公司的控制权

3. Affect the control of the company

影响控制权的问题，如果他们的股比能形成一个核心的控制权，争议完全可以避免。

If their share ratio can form a core control right, the dispute can be completely avoided.

4、方便融资

4. Facilitate financing

现在投资人跟你谈投资的时候，会关注你的产品，关注你的情怀，关注你的进展，也一定会关注你的股权架构合不合理，如果是看到比较差的股权架构，他们是肯定不会投资的。

When investors talk to you about investment, they will pay attention to your products, your feelings, your progress, and whether your equity structure is reasonable. If they see a poor equity structure, they will certainly not invest.

5、进入资本市场的必要条件

5. Necessary conditions for entering capital market

相信每个创业者的创业项目都有IPO这个目标，只要IPO，资本市场就一定要求你的股权结构要明晰，合理。

I believe that every entrepreneur's entrepreneurial project has the goal of IPO. As long as the IPO, the capital market must require you to have a clear and reasonable ownership structure.