济南股权合伙设计的核心目标，就是通过合理分配股权，让团队心往一处想、劲往一处使，同时帮企业走得更稳、走得更远，贴合本地企业的实际需求。

　　The core goal of Jinan Equity Partnership Design is to allocate equity reasonably, so that the team can think and work together, while helping the enterprise go more steadily and further, in line with the actual needs of local enterprises.

　　首先是留住核心人才。济南不少企业头疼优秀员工被挖走，尤其是技术好的工程师、能拉来大单子的销售。股权设计能解决这个问题：让这些关键人物成为股东，拿 2%-10% 的股份，但股份不是一次性给完，而是干满 4 年才给全。要是中途走了，没给完的股份公司就收回来，只按当初投入的本钱退钱。这样一来，大家就愿意长期留下来。对于家族企业，也会留出股份给外面的优秀人才，比如连续 3 年业绩最好的销售，可能给 3% 的股份，打破 “自家人说了算” 的局限，吸引更多有能力的人加入。这么做之后，很多中小企业的核心团队稳定多了，人员流动少了，项目也不容易中断。

　　Firstly, it is to retain core talents. Many companies in Jinan are experiencing headaches as excellent employees are being poached, especially skilled engineers and salespeople who can generate large orders. Equity design can solve this problem: let these key figures become shareholders, taking 2% -10% of the shares, but the shares are not given in one go, but only given in full after working for 4 years. If you leave midway, the remaining shares will be collected by the stock company, and only the capital invested will be refunded. In this way, everyone is willing to stay for a long time. For family businesses, they will also set aside shares for outstanding talents outside. For example, for the sales with the best performance for three consecutive years, they may give 3% shares, breaking the limitation of "the final say" and attracting more capable people to join. After doing so, the core teams of many small and medium-sized enterprises have become much more stable, personnel turnover has decreased, and projects are not easily interrupted.

　　其次是减少内部矛盾。创业初期要分清楚 “谁说了算” 和 “谁拿得多”：创始人通常要占一半以上的股份，能拍板大事，但做得特别好的合伙人，比如帮公司融到钱的财务负责人，分红时可以多拿一点，不只是看当初谁投的钱多。公司做大后，还要避免 “一次分完就不变” 的情况，会留出 10%-15% 的股份作为 “动态池”，每年根据业绩调整，干得好的人多给点股份，比如多给 0.5%-2%。济南做服务的企业还会考虑 “好聚好散”，早期合伙人要是能力跟不上想退出，除了收回股份，还会根据他干的年限和公司利润，给一笔 “历史贡献奖”，减少矛盾，顾全情面。

　　Secondly, it is to reduce internal conflicts. At the initial stage of entrepreneurship, it is necessary to distinguish between "who the final say" and "who gets the most": founders usually hold more than half of the shares, and can make decisions on major issues, but partners who do a particularly good job, such as the financial director who helps the company to raise money, can get more dividends, not just depending on who invested the money at the beginning. After the company grows, it also needs to avoid the situation of "once it is distributed, it remains unchanged". It will set aside 10% -15% of its shares as a "dynamic pool", which will be adjusted annually based on performance. Those who do well will be given more shares, such as 0.5% -2% more. Service companies in Jinan will also consider "good gathering and good dispersion". If an early partner cannot keep up with their abilities and wants to withdraw, in addition to recovering their shares, they will also give a "historical contribution award" based on their years of service and company profits, reducing conflicts and considering the situation.

　　再者是帮企业融到钱、对接更大的市场。股权分配得让投资机构看得上：不能太分散，得有个大股东至少占 30% 以上的股份，还要留出一部分股份给未来的员工做奖励，让投资人觉得团队有干劲。济南搞科技的企业想评 “专精特新”、上新三板，股权必须清楚，不能有说不清的代持或者纠纷，通常会让律师出个合规报告，这样拿政府补贴、上市都方便。对于那些想升级的传统企业，比如从普通制造转向智能制造，还能通过给股份的方式，拉来有技术、有渠道的合作方，让他们占 3%-5% 的股份，但会约定好，比如两年内帮公司把收入翻一倍，用股份换资源，让企业转型更快。

　　Furthermore, it helps companies raise funds and connect with larger markets. The equity distribution should be attractive to investment institutions: it cannot be too dispersed, and there must be a major shareholder holding at least 30% of the shares, and a portion of the shares should be set aside as rewards for future employees, making investors feel that the team is motivated. If a technology company in Jinan wants to be evaluated as "specialized, refined, unique, and new" and listed on the New Third Board, its equity must be clear and there must be no unclear proxy holding or disputes. Usually, a compliance report will be issued by a lawyer, which makes it convenient to obtain government subsidies and go public. For traditional enterprises that want to upgrade, such as shifting from ordinary manufacturing to intelligent manufacturing, they can also attract partners with technology and channels through offering shares, allowing them to hold 3% -5% of the shares. However, it will be agreed that within two years, they will help the company double its revenue and exchange shares for resources, making the transformation of the enterprise faster.

　　最后是保障企业能一直做下去，应对各种风险。比如创始人突然出意外，股份可以给继承人，但得大家同意，而且继承人要是不参与管理，只能拿钱分红，不能插手决策，避免公司控制权乱了。济南的家族企业还会有应急办法：公司缺钱时，股东得按股份比例出钱，不出钱的股份就变少；或者创始人可以把其他人的股份买回来，再找新的投资人，让企业能扛过难关。有了这些设计，企业在遇到行业波动时，比如疫情期间，存活率比没做这些设计的企业高不少。

　　Finally, it is important to ensure that the enterprise can continue to operate and cope with various risks. For example, if the founder suddenly encounters an accident, the shares can be given to the heir, but everyone must agree. Moreover, if the heir does not participate in management, they can only receive dividends and cannot interfere in decision-making to avoid the chaos of company control. Family businesses in Jinan also have emergency measures: when the company is short of money, shareholders have to contribute according to their shareholding ratio, and the shares that do not contribute will decrease; Alternatively, the founder can buy back other people's shares and find new investors to help the company overcome difficulties. With these designs, companies have a much higher survival rate in the face of industry fluctuations, such as during the pandemic, compared to companies that did not do these designs.

　　不同类型的企业侧重点不一样：济南搞科技的企业更在意留住人才和融到钱，制造企业看重谁能掌控公司和应对风险，服务企业则关注少闹矛盾、团队和睦。但说到底，都是想让股权成为凝聚人心、公平分利、支撑发展的工具，让企业从 “靠个人” 变成 “靠大家”，在济南的市场竞争中越做越好。

　　Different types of enterprises have different focuses: technology companies in Jinan are more concerned with retaining talent and raising funds, manufacturing companies value who can control the company and deal with risks, and service companies focus on minimizing conflicts and promoting team harmony. But ultimately, it is all about making equity a tool to unite people, distribute profits fairly, and support development, to transform enterprises from relying on individuals to relying on everyone, and to do better and better in the market competition in Jinan.

　　本文由济南股权合伙设计友情奉献.更多有关的知识请点击:http://www.guquanzhanlue.com我们将会对您提出的疑问进行详细的解答，欢迎您登录网站留言.

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